The word “hits” is commonly used these days and can cause confusion for many website owners, because in reality your traffic should not just be seen as hits, it should be split in to two groups, hits and visitors.

A visitor: This can be described as a unique person entering your website that then goes on to other pages and browses your site. No matter how many pages they look at, they will still only count as one visitor in your server logs. For example, if a person entered a website which sells golf supplies and they look at a certain brand of golf ball; they would then be counted as one visitor despite how many differing brands they may choose to then browse.

A hit: This however is different in the way that it counts every time a person moves to a different page on your website. Meaning every time a visitor moves to a different page on your website, it will create a hit in your server logs. For example, a hit in the same golf supplies website would be for every different brand of golf ball that the same person chooses to look at.

So now that you know the difference between a visitor and a hit, which one should you be keeping your eye on when analyzing your website stats? Well, it is just as important to be watching your visitors as it is your hits. Your site visitors are important because this allows you to clearly see how many unique people are being directed to your website. It is always good to see how many different customers your website is attracting.

Your website hits are also important in the way that they show the number of pages that are currently being viewed on your site. You can use this information to see how well your website is doing its job. Is your website landing page enough to entice your visitors to dig deeper and spend more time on your website, reading more and more of its content and what it has to offer. Or are people simply hitting on to the first page and then quickly moving on?

So, here you have it, the difference between a hit and a visitor and if used correctly when analyzing your websites traffic, you can use them together to see how well your website is performing. Never underestimate the power of your website stats; it is analyzing these that will give you some insight in to the future of your website.

About the Author

Online business is growing rapidly but there is still such a large number of businesses missing out on this opportunity. Kaplang is a unique design firm that provides quality services for web design, web development, search engine optimization and all other web solutions. Make sure your business stands out from the crowd when adding an online presence to your new or existing business. http://www.kaplang.com/searchengine.html

So far the whole project has been pleasing to work on and the new technology that we have found to create the store is really stunning and meets the high standards of design technology. It all really creates a finer air around the idea of Tom’s Hardware and we are pleased that our client is pleased!

Entire access of the backend has been made avaiable for the company and they seem to be using it pretty well.

That’s my update for now. Hope to have a lot more for you soon!

Google Analytics

There’s no need to hire a programmer–some of my favorite reports are quick and easy to create using Google Analytics.

Create a Market Segment

If you’re a company that caters to local or regional clients, you may want to create an Advanced Segment first. This will allow you to view any reports–including custom designed ones–as they really apply to your target market.

Under Advanced Segments, create a new custom segment. For this example, we’re going to create a segment for the territory of Harrisburg, Lancaster, and York, Pennsylvania.

Select Visitors, then slide the “City” dimension over to the report form. For “Condition” select “Matches Exactly”, then type “Harrisburg”. Continue this process for Lancaster and York, ensuring that you Add “or” Statement between each.

Then, because some of these cities exist in other states, I will Add “and” Statement and slide over the Region dimension and “Match Exactly” to “Pennsylvania”.

The last step is to name your segment. In this case, I’m calling it “York-Harrisburg-Lancaster-PA”. Then click on “Test Segment” to view the results. You now have the capability of viewing that market segment in any report–custom or canned. Now let’s monitor your traffic building progress.

Monthly Organic Progress Report

Organic search results are unpaid traffic that is sent to your website from the search results. To easily view your monthly organic search results, click on “Custom Reporting”, then “Create New Custom Report”. You’ll notice the same format you used when you created your market segment.

Start with the metrics–slide over the metrics for Visits, Time on Site, Pages per Visit, Bounces and Bounce Rate. Most of these metrics are self-explanatory except for the Bounce Rate. The Bounce Rate is important–it’s the percentage of visits that immediately click off your site. It’s a great indication that either the wrong traffic is being sent to your site, wrong keyword usage, or the site needs some work.

Now, under the Dimensions section, select “Medium” and slide it over to your report. Medium is the breakdown of organic, referrals, or direct visits to your website. As a Sub-Dimension, slide over “Month”, then “Keyword” below that.

Be sure to edit the name to something you’ll better recognize. In this case I’m calling my report “Medium Progress by Month”. Your report layout should now look something like this:

To finish, select “Create Report”.

Save Your Report to the Dashboard

Select your report, then drill down to Organics, then Month. Apply your market segment filter by selecting the “Advanced Segments” in the upper right corner. Checkmark the “York-Harrisburg-Lancaster-PA” segment to apply to your custom report. You can deselect “All Visits” to view only your new market segment. Now that you have it the way you want to view it, select “Add to Dashboard” and you’ll have an instant view of the organic results every time you log onto your Analytics account. Or, better yet, click on “Email” and schedule this report to arrive in your inbox on a daily, weekly or monthly interval. Quick and easy–nothing to it!

Let me know how you make out and please share your own favorite reports.

About the Author

Marita Hines has over 9 years offering website solutions. Her firm Artspell Web Solutions designs affordable websites that are search engine optimized from day one.

But for the best concern it must be said that besides various policies are being adopted by the webmasters and the SEO service providing companies that they employ there always remains some risk of mistakes. Here in this article we shall discuss about some of them.

Spamming: One of the most damaging effects for your company that can be noticed while doing search engine optimization is spamming. Stuffing your web pages and meta tags with your keywords and key phrases too is considered by the search engines as spamming. Even if your submitted articles are exceeding the keyword density it can also be tantamount to spamming. Also that if you leave your links needlessly, without appropriate content, in comments or messages on other blog sites and forums can be considered as spamming too by the search engines. It should be kept in mind that such acts would sooner or later get your website blacklisted and that would undoubtedly effect your ranking. Therefore it is essential to apply such methods that genuinely deserves good ranking and to be sure that would have a long lasting effect too.

Submission on search engines: Some of us may have the wrong notion that if they submit their website on the search engines, it may yield better results. But the fact is that all the major search engines perpetually crawl throughout the Internet to find and index new and newly updated web pages. Therefore there is no need of manually submitting your website to them. The focus should be on creating quality content for your website regularly. And that would undoubtedly attract the attention of the search engine spiders sooner or later and you shall be ranked accordingly.

Google page ranking: Most of the webmasters have their eye on the Google page ranking. But the fact is that it is being updated only 3-4 times in a year. Therefore it is not to be so much worried about. Therefore if you invest your greater attention on creating better contents and generating the maximum number of links that would be much more fruitful for your website. Though this is a long-term process but would improve your page ranking automatically.

Titles for your pages: It should also be well kept in mind never to give same title for every page that you have. Many of the websites are found to be committing the same mistake. Give every single page of yours a unique title. And let your company name be a part of that unique title. The point is that the search engines use the title for indexing therefore it is essential to provide separate titles with specific keywords in them.

Hiring an SEO Company: For the best concern it should be kept in mind before hiring any SEO Company for Search Engine Optimization, never to do it in a hurry. The Search Engine Optimization is the most crucial thing for the better ranking of your site. Therefore it is essential to gather sufficient knowledge about the company. Therefore choose your SEO Company carefully and never let go your investments wasted away as wrong optimization can harm your business as well. It should also be kept in mind that you shall need to carry on optimizing as long as you continue your business, as it is not a single time job to be done.

For more details please visit http://www.123-seo.com

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Scott Johnson

Get the information about seo services, link building services and seo company.

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An experienced copywriter with well over a decade of authoring experience, Sasch Mayer currently lives in Larnaca, Cyprus where he writes under contract to IceGiant Web Design Services.

A web site is a collection of virtual pages stored on a network or a PC that can be accessed using a web browser.

So, now that you know what a website is, let us answer a few more questions that are common:

What is a domain name? A domain name is an identification label to define a realm of administrative autonomy, authority, or control in the Internet, based on the Domain Name System (DNS).

How do I register a domain name for my company? It is simple. Visit co.za for more information on how you can get your domain name. You will be shown how to do it, where to make payment etc.

So now that you know these few things let us look at how you can get yourself a website. There are many ways that you could learn to get a website up and running and no one way is better than the other is. You could stop over at your nearest bookstore and browse through the many resources that they may have, you could head over to your local library to check out their resources or you could hire a professional web design company. This all really depends on your needs.

If you plan to use your website for personal reason then there are plenty of free ways that you can get a website. Try WordPress, Blogger, or HubPages. These sites offer you free ways of getting your ideas and information out on the web and some of them can even hel you make money from it.

If you plan to develop a high-end business presence then I suggest that you start looking into ways to get your own personalized domain name and begin developing your web presence from scratch. You would not want to look like part of the heard in this case.

It is always advisable for you to get as much information as you possibly can before you go ahead and hire someone to complete your online projects. Ask them questions, have a look at the type of work they have done in the past, compare prices and ensure that you can have a one on one with them.

Author: Dalesh Kowlesar

1. Keep your site user friendly
2. Content is king and should be unique, informative and helpful
3. Beauty in simplicity – keep your design simple but impressive
4. Navigational ease – let your readers/customers find what they are looking for
5. Loading time should be as short as possible
6. Your site should offer short and precise information on what it is about

Firstly always bear in mind that design of your site should be simple and professional. Design should be such that it impresses the visitors on their first visit. Images on your site should be crystal and clear but still small enough to allow for fast loading.

The next most important thing is the content. People generally visit your site for the information. So it is necessary that you should provide something to visitor which is unique. If you selling a product or providing services to your customer then it is necessary that you should provide proper and complete information to the customer. You should also include customer reviews and testimonials to win the visitor’s trust.

Third important thing is that the navigation of your site should be simple and clear. Visitor should navigate from one page to another easily and if possible then your all internal pages should be well connected to your home page.

You can also use flashy graphics to enhance your product but don’t use them in excess as it increases your loading time.

Do not use unique fonts and bright colors. If you are selling a product and providing services then you must create a separate product or service page in your site. This is the key to your business success.

What really grasped my attention was the Online Certification Program that this web site offers. It says “The perfect solution for professionals who need to balance work, family, and career building”, which I think properly describes its function.

The web site itself is easy to navigate, pleasing to the eye and makes the most relevant information available with single clicks.

Okay, the website is http://www.w3schools.com/ for those of you too impatient to continue reading… go check out their amazing resources.

I have found everything on this site from simple HTML to advanced SQL and Database development information. There are step by step tutorials, references, examples and of course the certification program in the following: HTML and XHTML, Styling with CSS, All XML Languages, Browser Scripting, Server Scripting, SQL and Database and it all remains free!

You can learn browser scripting, server scripting, multimedia and web building.

Overall, I think that this is an exciting web site that allows all new and advanced web designers and web-scripting developers should use either to learn new skills or to further your skills.

The web site aims to make the learning process efficient thereby saving you time on the entire process.

I know that I am definitely going to try my hand at some of their certification programs.

Just a quick shout out to the people that developed and sustain that web site – thank you very much for the great information! Two thumbs up!

[video filename=http://www.proniit.com/videos/1.flv /]

It takes a lot of hard work and dedication to keep the pace with technology and design – therefore many designers in particular fail. A good way to overcome this is to simply gather as much information as you can and start sifting through it until you can reach the likes of the more inspired web designers. It doesn’t heard to try new things and always remember that overwhelming amounts of information can be categorized, filed and learned in small bits and chunks until you get exactly what you are looking for.

In the near future I will be posting some tutorials on using photo galleries on your sites! Stick around, subscribe to my feed and stay updated with me.

Bear in mind that everyone requirements are different from the next person. you should ensure that your web design and development house can see your vision and goal and understands your market as much as you do, if not, better. Some people require simple web pages with just company information and contact details and in this case you can find a less reputable and/or established company and pay next to nothing to have your web presence available. However, there are companies that need online payments processed, large online stores and major graphics and or development tactics. In that case you should be prepared to pay the price or experience the negatives of amateurs.

Below are a six things to look for in a web design and development company:

1) Number of projects done. This is helpful to measure the amount of experience that a company has.

2) Will you be getting individual attention? This is important because you should a single point of contact so that you can have the necessities explain to you in language that you can understand and not technical jargon that would just confuse you more.

3) Don’t compromise on price. I cannot stress how important this is! Many people can design web sites, in fact, so can you. That said, how much do you actually know about design and implementation of a real, user friendly, dynamic website designed and implemented using PHP to allow for user interaction -  do you know how to implement analytics, on page optimization, search engine optimization – etc? Well, if you do then stop looking for a web host and start designing your site! However, what happens if you do not? Then I suggest that you leave it to the professionals as it can take literally years to learn all that there is to make your website stand out, stand up and stand proud.

4) Quality – chances are that if the companies site itself is horrible looking (like so many “web designers’ out there) then they aren’t going to magically make yours look stunning. Also try and ensure that the company isn’t using templates for your site as this will inevitable bring down the value of your site and tarnish the image of your company.

5) Latest Technology – Prod and probe the company in question to ensure that they have the latest available technology and KNOW how to make use of it. The internet and technology is growing daily and your site needs to be a level above the rest.

6) Knowledge base and resources - How much does the company know about web design and development? Well, if you ask a simple question and recieve a whole of complicated answers with various potential pitfalls and the solutions thereof then you are probably dealing with someone who knows exactly what they are talking about! You should also ensure that the company in question has many resiurces avaiable and knows how to make use of them. No one knows everything but the company you work should be able to find and offer you solutions to the project that you want done.

Web Design and Development - Dalesh Kowlesar